When Star Games star Li Ning shoe edge strategic first step in China to catch up with the Nike brand
2006-08-22 14:49:33 & nbsp; Chinese shoes network www.cnxz.cn & nbsp; [source: Chinese shoes network] Print & nbsp; Close
& nbsp; & nbsp; & nbsp; With the sports stars to enhance brand value for the Chinese sports enterprises, just on the road
& nbsp; & nbsp; & nbsp; August 14, China's leading sports brand Li Ning and the NBA superstar Shaquille O'Neal signed in Beijing. The former spent $ 10 million to get O'Neal in China's right to speak. The next few days, O'Neill wandering Beijing, Shanghai and Chengdu three cities, Li Ning pocketed the face. Li Ning and O'Neal together, the Chinese sports enterprises with sports stars to enhance brand value has reached a new height. In fact, many Chinese enterprises are in the use of sports sports stars to enhance the brand, but the real success of the operation is not much.
& nbsp; & nbsp; & nbsp; Li Ning initially for his company to speak
& nbsp; & nbsp; & nbsp; Li Ning founder Li Ning is one of the brightest sports stars China last 1980s, he worked in the 1982 World Cup gymnastics competition, one person won all seven titles of 6 , it is regarded as a miracle in the history of world gymnastics. Subsequently, he won three gold medals at the 1984 Olympic Games. He habitually refers to him as gymnastics prince, but gymnast cheap jordan shoes for men ics prince planted in the 1988 Seoul Olympics, and that the Olympic Games, Li Ning crop failure.
& nbsp; & nbsp; & nbsp; and unexpected is that Li Ning announced his retirement soon after began to get angry at the mall. In 1990, Li Ning sporting goods company announced. By virtue of their position in the sports arena, Li Ning gradually won the favor of consumers. It can be said that, initially, the Li Ning Li Ning company actually carries spokesperson duties.
& nbsp; & nbsp; & nbsp; Li Ning company was established in the first 10 years, Li Ning, the Chinese delegation has been mainly rely on sponsorship to attend the Olympic Games, Asian Games and the Chinese gymnastics team won a good reputation for themselves. In other words, the delegation of Chinese Olympic Games, Asian Games and the delegation of the Chinese gymnastics team is Li Ning's image endorsement.
& nbsp; & nbsp; & nbsp; international brand Li Ning breakthrough is sponsored Gymnastics Association from 2000 began two years later, Li Ning, the Spanish women's basketball team to participate in the 14th World Women's Basketball Championship provides one-piece racing suit . Two years ago, the Olympic Games, Li Ning sponsored the Spanish men's basketball team.
& nbsp; & nbsp; & nbsp; early last year, Li Ning and the NBA signed on as the official NBA marketing partner. NBA Li Ning became the de facto imag Retro jordans for sale e of endorsement. In January this year, Li Ning and the NBA Cleveland Cavaliers ?????????? & middot; Jones signed Damon & middot; Li Ning Jones wearing boots expedition NBA. Li Ning brand to become the first occurrence in the NBA's Chinese sports brand. Soon, Li Ning also with O'Neal signing. It is understood that Li Ning has been eyeing two other NBA stars - Wade and Ben & middot; Wallace, and Li Ning Company has partnered with the ATP has also been aimed at the world men's tennis star.
& nbsp; & nbsp; & nbsp; Obviously, endorsements Li Ning is growing up to challenge the world's top sports brands Nike and Adidas by sports stars. In 2008, the Olympic Games held in Beijing, no doubt, Li Ning company, but also an opportunity.
& nbsp; & nbsp; & nbsp; Interestingly, two years later, just as an athlete Li Ning then defeated Seoul 20 years. After 20 years, if you can really sense the Li Ning brand to become a world sports brand, it also will be a miracle.
& nbsp; & nbsp; & nbsp; Li Ning signed Shaquille O'Neal, the big sharks use influence to open up the domestic market, but also opened up and a channel of international brand competition.
& nbsp; & nbsp; & nbsp; Linghui achievements ANTA brand
& nbsp; & nbsp; & nbsp; ANTA is the first Chinese sporting goods companies hire spokesperson. In 1999, ANTA 80 million a year and the cost of Kong Linghui signing table tenn cheap jordans for sale mens is players and is considered lunatic behavior. And it is the year of bold initiative by Kong Linghui uttered "I choose, I like", the brand slowly penetrated into the minds of consumers, that when Kong Linghui is Pingqiu prince, influence can be imagined.
& nbsp; & nbsp; & nbsp; However, ANTA brand has been the most widespread influence is brought to you from two years ago, CBA league start, then they hire, including Battelle, including several CBA star became the spokesperson.
& nbsp; & nbsp; & nbsp; the last two years, Anta star power through CBA greatly enhance the brand value. It is said that when Anta CBA have become sponsors because Li Ning to give up. Lining Cheng said do not know if it is Anta. The interesting is that there are basically Anta and Li Ning to hit the market by the basketball star, Li Ning, Anta is the largest competitor in the domestic brands.
& nbsp; & nbsp; & nbsp; a breakthrough in ANTA future actions, they compete with Li Ning, NBA superstar also seems likely to do. ??
& nbsp; & nbsp; & nbsp; unfortunately only Li Ning and Anta
& nbsp; & nbsp; & nbsp; proven, through the hiring of sports stars as Brand Ambassador is a sports brand shortcut to success. As early as 1985, when Nike was a very well-known small company, Adidas, Reebok is the brand dominated the market for many years, almost the same time, Nike and Adidas sneakers air cush cheap foamposites ion technology invention, Nike find a great opportunity and Michael Jordan signing, create a professional image of basketball shoes, Adidas leapfrogged to become a professional sports market leading brands.
& nbsp; & nbsp; & nbsp; But now it seems, only domestic sports brand Li Ning, Anta and more successful. Pick although hired a "God of War" Liu Yudong as the spokesperson, but has not been a new breakthrough in this regard, Liu Yudong retire after this year, but suddenly abandoned Liu Yudong. In addition, Conway, Ray-speed, Kinglake and other sporting goods companies have hired the spokesperson, but in general the spokesperson is basically fixed a person, not to make a change with the decline in influence of the athletes. Such so-called spokesman loses its meaning.
& nbsp; & nbsp; & nbsp; deerhui, Mingle, Meike, flying grams, Xidelong, special steps such as a lot of sporting goods companies hire the actress as the spokesperson, but it seems very limited.
Related newsThis time a Air Jordan 6 Low GS "White/Black-Fireberry" new color appearance, or will be used as a Oreo version of the market version, in the summer sale. In black and white stitching leather upper, with blue crystal bottom, simple black and white double color presents to create a familiar Oreo style.NIKE SB seem a soft spot for beer, beer for the design of the shoes is also not uncommon, such as Cheap air jordans for sale Heineken (Heineken), Pabst Blue Ribbon (Blue Ribbon), Newcastle Brown Ale and other tasting brand design is also subject to a number SB fans in hot pursuit, now back to the re-launch of Nike SB Dunk High "Beer Bottle Pack" topic series, presumably SB can set off a boom.
The series uses a beer Budweiser (Budweiser) and Heineken (Heineken) two color to the classic Dunk Hi shoes, based on two brands join the exclusive color. Budweiser models with raw rubber-soled design, tongue joined the American flag pattern, while Heineken version is a continuation of previous versions to help low color, but whether it is equipped with red and green or reddish brown with a very seductive, like a friend may wish to recent Nike shop to take a look at the source or to purchase. Source: CalirootsThis year??s Air Jordan 11 ??72-10?? Holiday 2015 release will commemorate the ??95-??96 Chicago Bulls 72-10 record season.
Advertisment The Air Jordan 11 will have similarities to the Air Jordan 11 ??Space Jam?? but will be featured with Red accents instead of Blue, as well as a iridescent-like glossy patent leather overlay. They??ll feature a thick premium leather upper build (instead of the traditional mesh), much like the prototype sample pair we seen awhile ago, that will sit atop a traditional Air Jordan 11 translucent outsole.
Other details will also include an embossed Jumpman logo on Retro jordans for sale the back heel instead of embroidered, as well as a Blacked out ??23?? on the upper heel, along with the classic rope laces, Black/Red carbon fiber and the numbers ??72?? and ??10?? on the lace tips. You can also expect another raise in the retail price tag, as they??ll be set to release at $220 USD. The shoes will come housed in the traditional slide out packaging.
Air Jordan 11 72-10 Release Date
Get a closer look at all the additional detailed photos, on-feet looks and how they??ll come packaged ?C which will carry on its traditional box, below of the Holiday 2015 remastered Air Jordan 11 Retro ??72-10?? edition.
The ??72-10?? Air Jordan 11 will officially release just in time for Christmas on Saturday, December 12th, 2015 at select Jordan Brand retailers in full family sizing. The retail price tag is set at $220 USD.
Let us know what you guys think in the comments section below. Would you have been happier with the Space Jam 11s?
Air Jordan 11 Retro ??72-10??
December 12, 2015
RELATED: Air Jordan Release Dates
UPDATE: Nikestore has restocked the Air Jordan 11 ??72-10?? but there is only one thing you need to unlock the shoe for availability, an access code. Once you get the code then you can cop here.
UPDATE: The highly anticipated Air Jordan 11 ??72-10?? is set to debut tomorrow, December 12th in full family sizing cheap jordans for sale that will be widely available at select Jordan Brand retail stores. Check out the latest images below and for those that can??t get a pair online/stores, there??s always eBay.
UPDATE: You can expect the Air Jordan 11 ??72-10?? to complete a lot of sneakerheads Christmas list and while we are only days away from the drop, we now take another look at a few on-feet images via Finish Line.
UPDATE: Nike has just announced that they have moved up the release date of the Air Jordan 11 ??72-10?? from December 19th to now December 12th. A full week ahead of its original release date.
They??ll officially launch on December 12th at 10AM EST/7AM PST on Nike.com. The retail price tag is set at $220 USD.
UPDATE: Here are an on-feet and video review of the Air Jordan 11 ??72-10?? from @iAmTMCII that gives you a detailed look and honest opinion of the highly anticipated release.
Air Jordan 11 72-10 On-Feet Review
Air Jordan 11 72-10 Video Review
UPDATE: One of the hottest releases of the year, the Air Jordan 11 ??72-10?? is officially only days away from releasing. Check out these brand new 12 detailed images via Kenlu of the holiday Air Jordan 11. Who can??t wait for December 12th?
UPDATE: Check out the latest images of the Air Jordan 11 ??72-10?? below via Bounce that will be debuting on December 12th.
UPDATE: Following official Cheap air jordan 12 ovo images, we now get another look via Kix Square at the highly anticipated Christmas 2015 Air Jordan 11 ??72-10?? that will be available on December 12th.
UPDATE: Here are official images via @J23App of the Air Jordan 11 ??72-10?? that debuts on December 12th and will retail for $220 USD.
UPDATE: From November 19th through December 18th Finish Line will be giving away one pair of the ??72-10?? Air Jordan 11s each day. Just post on Twitter or Instagram featuring your best street style, follow them, and hashtag #EpicFinish. They??ll reach out to the person with the best post each day to get your information they can send you out a pair of ??72-10?? Jordan 11s when they release on December 19th. To enter, click here.
UPDATE: The Air Jordan 11 ??72-10?? will be available in full family sizing, and here is a detailed look via Sole Heat at the gradeschool version.
UPDATE: The Air Jordan 11 ??72-10?? will also be available in baby sizes for the entire family to enjoy. For interesting in scooping up some baby ??72-10?? Air Jordan 11s today find them via eBay.
UPDATE: Jordan Brand athletes are already starting to receive their Christmas package that includes the ??72-10?? Air Jordan 11. Here is a closer look from @ripcity3232.
UPDATE: With every holiday Air Jordan release, Jordan Brand will be debuting matching apparel to go along with the launch. Here is a first look at what to expect from the highly anticipated Air Jordan 11 ??72-10?? apparel collection via @icyheatsole.
UPDATE: Here are the latest on-feet images of the highly anticipated ??72-10?? Air Jordan 11 via mikez_tagram. For good measure there is even a glimpse look at the ??Burgundy?? Air Jordan 5 that would make for one hell of a nice retro release in 2016.
Air Jordan 11 72-10 On-Feet
UDPATE: Today at the Jordan Brand Holiday 2015 event, they displayed their upcoming Holiday releases that included the highly anticipated ??72-10?? Air Jordan 11. One of the key reports of the event was the official pricing for this year??s holiday Air Jordan 11, which is set to be $220 USD. Check out a few of the images from the event via @j23app and @shegotgame below and let us know if you??re happy about the new pricing in the comments section.
UPDATE: Here are some exclusive on-feet photos from @wattsgoodie of the highly anticipated Air Jordan 11 ??72-10?? release. Check out the images below and be sure to follow Watts Goodie on both Twitter and Instagram.
The adidas Yeezy 350 Boost Low was first spotted during the YEEZY Season 1 Fashion Show, and now we finally get a detailed look at the Yeezy 350 Boost Low.
Advertisment This low-top version of the adidas Yeezy 750 Boost, dubbed 350 Boost Low is constructed with a Grey-melange Primeknit through the one cheap jordans online -piece upper that includes canvas detailing on the heel tab. Other details include a Black leather circle with the ??YZY?? imprint, all sitting atop a Boost cushioning that provides for a comfortable ride.
adidas Yeezy 350 Boost Low ??Grey?? Release Date
Check out the official photos below and look for the adidas Yeezy 350 Boost Low ??Grey?? to release on Saturday, June 27th, 2015 at select adidas Consortium retailers worldwide, including adidas.com, along with the Confirmed app in New York, Los Angeles, and Chicago. The retail price tag will be set at $200 USD.
This time around, the adidas Yeezy 350 Boost will be more widely available than the first adidas Yeezy release hitting retailers liker; Pac Sun, Finishline, Footlocker, Eastbay, Size?, Jimmy Jazz, City Gear, End Clothing and other major retailers that have already confirmed the launch ?C full list below.
adidas Yeezy 350 Boost Low
June 27, 2015
UPDATE: Here is a full list of all the stores worldwide that have confirmed the Yeezy 350 Boost Low release.
Also available for purchase on eBay.
adidas Retail Stores Listings
Roosevelt Field (NY)
South Coast Plaza (CA)
Westfield San Francisco Centre (CA)
Aventura Mall (FL)
Miami Beach (FL)
The Florida mall (FL)
Westfield Brandon (FL)
Lenox Square (GA)
Westfield Annapolis (MD)
Las Vegas Strip (NV)
Cherry Hill Mall (NJ)
Westfield Garden State Plaza (NJ)
Houston Galleria (TX)
Bows And Arrows
Dover Street Market
East Dane/Shop Bop
Fruition Las Vegas
J2 / SneakerBox (Vancouver, Canada)
Kick Sole Provider
LESS 17 (Calgary, Canada)
Moe??s Sneaker Spot
Roc n Sole
Di Vincenzo Boutique
Foot Locker EU
Hunting and Collecting
Le HUB Bastille
Luisa via Roma
Michele Franzese Moda
One Block Down
Sivas Des Calzo
Smets Premium Store Brussels
The Dope Factory
The Good Will Out
adidas Originals (Shanghai, China)
adidas Flagship Stores (Apgujung, Myungdong, Hondae, Itaewon, Gwangju)
10 Corso Como (South Korea)
Beaker (South Korea)
Beijing SLT Brand Center (Beijing, China)
Boontheshop (South Korea)
Catalog (Beijing, China)
Crossover Concept Store (Malaysia)
Deal (Beijing, China)
Dice & Dice (Japan)
EXI.T (Beijing, China)
First Boutique (China)
Foss (Shanghai, China)
Galleria West (South Korea)
Isetan Shinjuku (Japan)
I.T (Shanghai, China)
Juice (Beijing, China)
Kasina (South Korea)
Lane Crawford (Beijing, China)
Limited Edt (Singapore)
mita sneakers (Japan)
Sole Academy (Philippines)
Seibu Shibuya (Japan)
SWG Nagoya (Japan)
UNDFTD Osaka (Japan)
United Arrows & Sons (Japan)
Wood Green ?C Tumbler Market (Beijing, China)
adidas Originals (Chadstone, Emporium)
Highs And Lows
Up There Store
Source: Sneaker Politics
for a whole week, many stars, designers, businessmen and celebrities gathered in Las Vegas to participate in a variety of exhibitions. Late Wednesday, Billionaire Mafia Hard Rock Hotel in the world famous & Casino Hotel held its latest series of "Legend" of the conference, we are pleased to see this, New Boys brings fresh Nike SB "oceanic" (Oceanic Airlines) Dunk High high and red version of the "Spanish Matador" (Toro Bravo Air Jordan V). Another on the red carpet and the Billionaire Mafia Fuchs President Lana warm guest Jada Keith (Jadakiss), also show a pair of black / white is Converse Chuck Taylor, T.I Young Dro will sing under the door with a simple and fresh white version of White Air Force 1 appeared on the red carpet. The following is the NBA battle shoes Wang frontline reporters from the scene for the first time to send an exclusive watch reports, in addition, we will also appreciate the Baby, Bash, BG, Jerome, Williams and other superstar shoes, charisma, wonderful, not to be missed. Source: Battle shoes Wang
hip-hop star; hundreds of millions of gangster shoes show; Nike SB Blazer CS; new Express
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